The summer between my junior and senior years at Yale, I worked with conceptual artist Michael Joaquin Grey as his artist intern. Michael sought to bring dynamic modeling, which was only possible using computers, into physical space with a hands-on tool called Zoob®. ZOOB is an acronym for Zoology, Ontology, Ontogeny and Botany, and was an idea to create a haptic interface that had the complexity and dynamics of information behavior or living system behavior. I loved the idea and I approached the problem determined to find a solution. Over the next two months, I helped develop the abstract idea of Zoob into specific conceptual models with functional engineering solutions. A revolutionary system emerged that embodies dynamic relationships found in micro and macro systems such as DNA, bones, and the cosmos, and makes their complex interactions accessible and fun.
After I finished my undergraduate studies, I moved to San Francisco and helped form Primordial, LLC, a manufacturing and design company that produced Zoob for the toy market. My duties at Primordial were vast; I began by inventing a way to communicate the system’s behavior on the printed page, and over the next three years I built and managed the company’s creative department and oversaw manufacturing quality control. In 1999, I left Primordial to return to my art practice. Zoob taught me about system behavior, and I have sought to understand the natures of other systems through making art.
How is a whole greater than the sum of its parts? In trying to communicate complex, overlapping ideas, categorization is often necessary to break information into bite-sized pieces. However, this act of categorization destroys the relationships that may be the very essence of what makes the whole greater than its parts. In recent years this has become my intellectual focus, and I have sought answers to this question through my art practice. My creative inspiration comes from making objects, playing with them, and learning how they behave. In November 2000, my visit to the Tangible Media Group inspired me to learn to integrate electronics with physical media. I began comparing electronic and living systems, and I created several “Electronic Organisms” that evoke organic behavior using simple, recursive electronic circuits. The following July, while creating interactive science exhibits at the San Francisco Exploratorium, I severely injured my left hand in an industrial accident. This injury left me disabled. During my recovery I have been studying electromechanical control systems, which led to my creation of the “Solargarten” of self-sufficient electronic organisms. My healing process has given me a unique opportunity to contrast synthetic and natural systems while I watch my body grow with the aid of prosthetics. It has also led me back to the Media Lab.
I returned to the Tangible Media Group in November 2001 and was very excited to meet Professor Hiroshi Ishii and learn more about his group’s focus; Ph.D. candidate Brygg Ullmer introduced me to his work creating Tangible User Interfaces for Manipulating Abstract Digital Information. In speaking with Mr. Ishii and Mr. Ullmer, I realized that it was possible for Zoob to model information. This is very exciting to me, because in its origin Zoob was an attempt to create a system that would reflexively bring people closer to understanding both real and information behavior. If Zoob successfully modeled information, it could harness decision-making strategies inherent in natural spatial languages such as DNA and proteins! Such a “Zoob-User-Interface,” or “ZUI,” could create an entirely new way of understanding complex problem solving.
The potential for organic information-modeling systems is great, and TMG provides the ideal environment to develop such a system. TMG tackles tough problems with rigorous enthusiasm. The program has a strong history solving many of the important problems that a ZUI presents; this includes the definition of “meaning” in the system, hardware and software solutions to interface a modular, tangible system with computers, and the identification and application of specific complex problems. Furthermore, TMG’s work evinces clean design solutions that are integral to successful tools and interfaces.
Further work is necessary to establish a clear direction for a ZUI, and I have the right sensibility for the project. A strength of mine, perhaps because of my experience as an artist, is my ability to synthesize different media to communicate complicated ideas. My work in business as a project manager and art director trained me to direct creative and technical teams to deliver results on time. I am confident in my ability to lead projects that demand precise design solutions within required time frames, while contributing an artist’s sensitivity to the aesthetics, meaning, and social ramifications of those solutions.
A primary professional goal of mine is to redefine cultural awareness through meaningful integrations of design and technology. The successful implementation of a ZUI could redefine how people form ideas and solve problems. In 1848, the English high school math teacher George Boole developed a binary algebra and asserted that numbers can represent ideas. This spawned modern philosophical logic and the binary processes used by every computer today. If the Zoob system intelligently represents ideas, it too could be a powerful philosophical and computational tool. ZUI could move us from Boole’s binary, mathematical problem-solving paradigm to a tangible, organic one. On a large scale, society reflects the technology it creates, and we are seeing computers become so prevalent that people are starting to mimic them. ZUI could shift the computing medium to more closely match natural structures—structures that we have both evolved to use, and that we have used to evolve.
©2001 Hayes Raffle. ZOOB® is a registered trademark of Z Co.